The “One CSL” brand alignment campaign has earned the Global Corporate Affairs & Communications function a nomination in this year’s PRWeek Healthcare Awards.
The team of 60 communicators on four continents works to support the work of CSL, a biotech company that makes rare disease treatments as well as vaccines. The One CSL campaign emphasized the company’s values and commitment to innovation following the 2022 acquisition of CSL Vifor, a leader in iron deficiency and nephrology (kidney care).
The PRWeek Healthcare Awards nomination marks the fifth time in two years that the Communications function has received a major recognition. In 2022, PRWeek named CSL to the shortlist of its Global Awards and the team earned three nominations at last year’s PR News Platinum Awards.
The members of the Communications function are “driven by our promise and work together every day to elevate the CSL brand and share the story of our promise with the world,” said Anthony Farina, CSL’s Chief Communications & Corporate Affairs Officer.
“This continued recognition is proof positive of the impact of our unified efforts in improving lives in more than 100 countries each day,” Farina said.
The PR Week Healthcare Awards will be handed out during a ceremony in New York City on May 24.
